Special thanks to the DAOrayaki team and DAOctor for feedback and review.

—— Eric Zhang,Oct 15, 2021

It has been a long time that people from all over the world are disappointed with the media. In recent years, the media industry faces many challenges — polarization of opinions, authenticity of contents, partisan reporting, and sometimes media groups become smear campaign battle grounds that mislead and divide people.

In February, a mechanism to run a decentralized media via a DAO was originally proposed in an article: https://www.matataki.io/p/6664. A brief translation to English can be found here:

https://daorayaki.medium.com/daorayaki-reserach-to-design-a-decentralized-media-operating-by-dao-ff7057d7d070

Decentralized Media vs. Centralized Media

The core of the mission to decentralize media is to decentralize the funding of media. Centralized media groups are controlled by corporate boards, which are ultimately controlled by shareholders who often do not truly represent the interests of the audience. The separation of shareholders and readers (viewers) is the most important characteristic of centralized media today.

In order to decentralize a media, readers and funders must be in the same community, readers must be able to become funders, and participate in the governance of the media. The readers themselves need to be the “shareholders” of the media, and control the media via governance procedures.

However, it is nearly impossible to achieve this goal with traditional corporate structures for the following reasons:

  • Entry barrier is high
  • Lack of transparency
  • Code is NOT law, community has little control

In the Feb article, it was designed to use DAO as a vehicle to run a decentralized media, which allows the community to fund and govern the media. It was not clear how specifically such a decentralized media DAO could be implemented in practice. Over the past 8 months, DAOrayaki has made this idea a reality.

How DAOrayaki Works

DAOrayaki was built by a group of DAO enthusiasts. It organized itself via a DAO (the DAOrayaki DAO).

Although there is a vision of creating a fully functioning decentralized media that is controlled by the community (the people), DAOrayaki focuses on only one topic at the beginning. It gathered a group of highly motivated researchers to produce articles that cover the current developments and status of DAOs and decentralized governance.

There are three types of coverage — mechanism research, project reports, and DAO tooling. Each week, the admin team (committee) of the DAO hand picks a list of state-of-the-art topics and distributes the corresponding tasks to the contributor community. The contributor community is a network of PhDs, crypto enthusiasts, DAO OGs, and even high school students. After completion of the tasks, the articles are submitted to a review group for pre-publication voting. The review group initially consists of 7 DAO fans who are highly involved in DAOs and blockchain infrastructure project governance, The review group then votes for the articles based on a Moloch-like rule. Articles that receive a pass from the review group will be published on the DAOrayaki website (daorayki.org).

The whole process look like this:

Results

Over the past 6 months, the DAOrayaki contributor community contributed 161 articles, covered 61 projects, published 84 original research articles, it was well received by its community and beyond. It received the largest matching funding from Dora Factory Community QF Round-1 and more than 3500 users contributed to the DAOrayaki grant during the Gitcoin GR11.

Next Phase — Pushing The Boundary of Decentralized Media Governance

While an increasing number of readers and contributors are joining the community, DAOrayaki DAO needs to establish a governance workflow that is transparent and effective. It needs to decentralize control and empower the community while protecting efficiency and competitiveness as a media.

It sounds like a contradicting task. However, if we look at Figure 3 and break down the procedure, any task can be classified into either one of the two baskets of decentralization and efficiency.

On the right side of the spectrum is the heart of decentralized media governance — funding contributors, proposal voting, and election of the DAO committee (admin team). On the left side of the spectrum are the functions that can hardly change the nature of a decentralized media and require efficiency (e.g. some daily administration tasks).

Decentralizing the Editorial Board — Planning, Review, Publication

The clouds in the middle of the spectrum outline some functions of a decentralized media that could swing between decentralization and efficiency. Such functions do not limit to the three in Figure 5, however, they can be generally classified as “governance of content”, or decentralizing the editorial board.

Topic planning is the most important task of both cMedia editorial boards and dMedia execution committees. Decentralization of topic planning means community involvement of topic proposals and decision making. Various governance mechanisms and techniques can be used to make it happen. One example is to allow the community to propose trending topics and vote for the topics they care about with a Futarchy prediction market.

The review process can also be decentralized to a certain extent. Traditionally, an editorial board consists of experts who are familiar with the topics and follow up the topics closely, which gives them legitimacy to check the content before publication. In a decentralized media, the community can review content together with the committee. An incentive mechanism can be designed to encourage community review in addition to expert review, which does the check & balance and avoids possible censorship during the review.

Conclusion

It is extremely encouraging to see the pioneering work DAOrayaki team has accomplished — implementing one of the first decentralized media and making it ACTUALLY WORK. With an expanding reader community and a growing contributor network, there are challenges to further complete the mechanism design and implementation of dMedia governance, or the DAOrayaki governance. The DAOrayaki team has already been moving forward to take on these challenges. If they succeed, then we will have a minimum trustable media, which lays the foundation of a truly community-owned media for broader mainstream content!

🛎 Follow us on Twitter |Telegram|Telegram

🛎 Follow DoraHacks on Twitter |Medium|Hackerlink|YouTube|Bilibili


通过 DAO,研究组织和媒体可以打破地域的限制,以社区的方式资助和生产内容。DAOrayaki将会通过DAO的形式,构建一个满足人们需求,一个民主治理和所有人都可以利用的公共媒体系统,从而实现真正意义上的去中心化。欢迎通过以下方式提交DAO的研究,瓜分10000USDC赏金池!了解去中心化自治组织(DAO),探讨最新治理话题,关注DAO的发展趋势,

欢迎加入DAOrayaki社区!

官方网站:daorayaki.org

Discord server: https://discord.gg/2UjpmPH9

Medium: https://medium.com/@daorayaki

Email: daorayaki@dorafactory.org

微信助手:DAOrayaki-Media

详情请参考:

Dora Factory支持去中心化DAO研究组织DAOrayaki

历史文章:

DAO的构建与设计

DAO治理中的同构性

什么是社区贡献机会(CCO)?

DAOrayaki解读|8步实现去中心化

DAOrayaki|GitcoinDAO 群体思维正在崛起

DAOs的设计再思考:信任与决策权、风险、剩余索取权的分配

如何DAO化|基于社区贡献机会(CCO)机制的去中心化治理

通证工程共享(Token Engineering Commons):分析权益持有者、通证和治理过程

DAO 治理策略

DAOrayaki | Gas成本和选民参与

DAOrayaki|PoolHAUS与去中心化流动性供应

API3 DAO | DAO和质押的意义

Part 1D2D:面向去中心化的谈判协议

联合曲线设计脑洞大全及参数大典

Synthetix:去中心化治理结构

DAO 联盟|Open DeFi DAO 治理结构

DAO 投票治理

DAOrayaki|Vitalik Buterin:超越代币投票的治理

可选用的DAOs投票机制汇总

DAOrayaki解读|价格敞口和投票权

DAOrayaki | 去中心化仲裁:Kleros、Aragon、Jur

DAO代币治理

DAOrayaki|如何利用社交代币实现长期增长

DAOrayaki |代币经济学导论

Farming机制是否代表着代币分配的进步?

DAOrayaki|DAO 国库多元化的范围代币

DAOrayaki|DAO 通过财政多元化为下一个加密冬天做准备

DAOrayaki| DAO:扩展资本协调能力

Social token与DAO思潮下微观经济体的崛起

$WORK 奖励、利益相关者经济学和就业共享的代币化

海外最新研讨:数字货币与货币体系的未来

DAO治理攻击

DAOrayaki|DAO 的漏洞:自治的假想与治理弹性评估模型

DAOrayaki|公地弹性:去中心化技术社区治理中的“弹性”

DAOrayaki|算法治理实验:DAO治理动态、韧性及崩溃

DAOrayaki |加密市场操纵:威科夫方法及模式

DAOrayaki |加密货币里的吸血鬼攻击

DAOrayaki |依靠钱包追踪鲸鱼活动

DAOrayaki|全面综述:女巫攻击和防御方法

二次方融资(Quadratic Funding)的攻击与防守

一份前瞻性暂停使用The DAO的呼吁(2016.5.27)

二次方投票、融资资助

DAOrayaki|二次方投票与公共物品

DAOrayaki|二次方投票和区块链治理

DAOrayaki|关于改善配对协调补贴的一个方法探讨

DAOrayaki|二次方投票:机制设计如何使民主激进化

「激进市场」和二次方投票 | 用市场本身去监管市场

二次方资助V2协议: 抗女巫攻击、公平和规模化的链上二次方投票累进税系统提高二次方资助的公平性

二次方融资(Quadratic Funding)的攻击与防守

预测市场

预测市场的力量

万字解读| Upshot One 对等预测协议

买单投票:一种新型的混合代币投票/Futarchy

DAOrayaki|针对高度不可能事件押注的预测市场设计

Futarchy | 价值投票,对赌信仰,用钱说话,口说无凭

基于 Futarchy治理的案例:Amoveo、Tezos、Gnosis

罗宾·汉森经典论文(一)|Futarchy:我们应该价值投票、对赌信仰吗?

罗宾·汉森经典论文(二)|Futarchy:我们应该价值投票、对赌信仰吗?

罗宾·汉森经典论文(三)|Futarchy:工程设计25个问题

罗宾·汉森经典论文(四)|Futarchy:工程设计25个问题

公共物品、奥斯特罗姆

DAOrayaki|连续性公共物品资助

DAOrayaki|可追溯公共物品融资

DAOrayaki|二次方投票与公共物品

DAOrayaki|“可追溯公共物品融资”进展分析

DAOrayaki|公地弹性:去中心化技术社区治理中的“弹性”

自动化奥斯特罗姆(Ostrom)以实现有效的DAO管理

DAOrayaki 解读|奥斯特罗姆:公共事务的治理之道

NFT、NFT DAO

极客与画家 | 开源项目、NFT和简化的哈伯格税

DAOrayaki|全面概述NFT DAOs 的出现

价格发现的艺术,嵌套的策展市场,当联合曲线遇到NFT

策展市场|一种构建联合关注网络的机制

DAOrayaki|NFT 市场:去中心化的创造力还是 1990 年代的电子商务?

DAO 行业发展

加密技术的全面论述—开放金融系统

DAOrayaki解读|DAO与全球经济秩序-新自由主义的黄昏(一)

DAOrayaki首发| SEC.gov代币安全港提案2.0

DAOrayaki|DAO:可能的演变路径

DAOrayaki|去中心化自治组织(DAO)行业发展月报(2021.6)

DAOrayaki | DAO 行业9月上旬发展一览

DAO 媒体

DAOrayaki|Web3 中的声誉:乘风破浪

DAOrayaki|新媒体结构:所有权经济

DAOrayaki|文艺复兴时期的创造者和下一个媒体模式的崛起

DAOrayaki|去中心化媒体:web 3.0时代民主、隐私与价值共享的机遇

DAOrayaki|打破媒体第四面墙:观众和创作者的融合

DAOrayaki 生态合作

Muse Museum率先加入DAOrayaki Funders MolochDAO并开展联合研究